SUV Pricing for Environmental and Safety Essay Example | Topics and Well Written Essays - 750 words

SUV Pricing for Environmental and Safety - Essay ExampleDue to the exist as well as the safety look associated with SUVs the demand for these vehicles is slowing down. According to a line of business carried out by Cambridge Energy Research, the percentage of gross revenue of sports public utility vehicles dropped from 56 percent of all vehicles sold in 2004 to 53 percent in 2006 (Williamson, 2006).Safety Concerns There is a misconception that SUVs argon safer than car, however they are more dangerous and according to a authorities study, the occupant death rate for mid-sized SUV is 6% higher than the car and for large SUVs the death rate of occupants is 6% higher than mid sized cars or minivan (SUVs Dangers on the road, n.d.). SUVs are not safe as these appear and the National Highway Traffic Safety Administration, the g all overnment agency, has described two characteristics of SUVs and early(a) vindicated trucks that can increase the fatalities rollovers propensity and cras h compatibility (SUVs Escalating risks on the highways, n.d.).Rollover is a major safety concern in SUVs. The primary(prenominal) reason are these vehicles are heavier and ride higher than regular cars and these factors particularly the later contributes propensity to roll over in accidents and similarly the recent study shows that SUVs on roads are greatly increasing the dangers for number one woods and passengers in other cars (SUVs Escalating risks on highways, n.d.).Environ... Actually the government regulations for SUVs are ambiguous and these vehicles are categorized with light truck where the average fuel economy achieved by these is only 20.7 mpg in compare to 27.5 mpg set for cars (Environmental double standards for sports utility vehicles, n.d.). California along with nine other states has demanded to raise the fuel economy standards for these vehicles so that the environmental pollution produced by these vehicles can be minimized (Baker, May, 2, 2006). California is the first state who has argued in party favour of toughest regulation on air standards and fuel economy. A car having mileage of 27.5 mpg is likely to emit 54 tons of carbon dioxide from burning of gasoline over its life time as compare to 100 tons from a SUV that has a mileage of 14 mpg over its entire life (Environmental double standards for sports utility vehicles, n.d.). Carbon dioxide contributes is one among the green house gases and it traps heat in the atmosphere (Green House Emmission, 2007).Should SUVs priced higher or lower to reflect their environmental and safety aspect A) Yes Let us say yes, SUVs should be priced to reflect their impact on environment and safety. As we have already seen these have severe impact on environment as well the safety on road of these vehicles is not only pose a danger to the driver and passengers of SUV itself but to other driver and passengers of other vehicles especially lighter cars. The rising greenhouse gases are expected to raise the tem perature from 06 to2.5 degree in the next fifty years. According to an estimate most 2000 people have been saved if their vehicles would have been hit by heavy cars instead of SUVs (Environmental double standards for