The Lorax Reaction Paper

The Lorax A. Summary Theodore â€Å"Ted† Wiggins, an idealistic 12-year-old boy, lives in â€Å"Thneedville†, a walled city that, aside from the citizens, is completely artificial: everything is made of plastic, metal, or synthetics. Ted sets out to find a  real  tree for his friend Audrey. His energetic grandmother suggests he speak with the Once-ler about this, and he discovers that their city has been closed off from the outside world, which is a contaminated and empty wasteland. The Once-ler agrees to tell Ted about the trees if he listens to his story over multiple visits.Ted agrees, even after the mayor of Thneedville, Aloysius O'Hare, who is also the greedy proprietor of a bottled  oxygen  company, confronts the boy and pressures him to stay in town. Over the course of the movie, Ted, with the encouragement of his grandmother, continues to sneak out of O'Hare's sight and learns more of the history of the trees. Over the visits, the Once-ler recounts the s tory of how he departed his family to make his fortune. In a lush Truffula Tree forest, he met the Lorax.He is a grumpy yet charming orange creature who served as guardian of the land. At first, the Once-ler had a plan to chop down the trees. Eventually, he promised not to chop another tree down. The young businessman's Thneed invention soon became a major success and the Once-ler's family arrived to participate in the business. Keeping his promise at first, the Once-ler continued Thneed production by harvesting the tufts themselves in a sustainable manner. Unfortunately, his greedy and lazy relatives convinced him to resume logging as a more efficient gathering method.Breaking his promise, the Once-ler's  deforestation  spiraled into a mass overproduction. Flush with wealth, the Once-lerrationalized his short sighted needs into arrogant self-righteousness and the helpless protests of the Lorax could not stop him. The Once-ler polluted the sky, river and landscape, until finally the last Truffula Tree fell outside, and the Once-lerrealized what he had done while making the region uninhabitable with his business's pollution.With that, the Once-ler was left ruined and abandoned by his own family and became a  recluse  with the creation and solation of Ted's town that came under young Mr. O'Hare's control, giving him the plan to sell fresh air with the absence of trees. Eventually, the Lorax sends the animals away before departing himself into the sky, leaving a stonecut word: â€Å"Unless†. At the end of the story, the Once-ler understands the meaning behind the Lorax's last message, and gives Ted a gift of the last Truffula seed in hopes of planting it to regrow the forest. Ted's desire to impress Audrey is now a personal mission to remind his town of the importance of nature.O'Hare, determined not to have trees undercut his business, takes heavy-handed steps such as covering Audrey's nature paintings, closing off the door that Ted uses to see th e Once-ler and forcibly searching Ted's room for the seed. Ted enlists his family and Audrey to help plant the seed, which has begun to germinate after coming into contact with water. O'Hare and his employees pursue the  dissidents  until they manage to elude him and reach the town center. Unfortunately, their attempt to plant the seed is interrupted by O'Hare who rallies the population to stop them.To convince them otherwise, Ted takes an  earthmover  and rams down a section of the city wall to reveal the environmental destruction outside. Horrified at the sight and inspired by Ted's conviction, the crowd defies O'Hare with his own henchmen expelling him from the town. The seed is planted, and Audrey kisses Ted on the cheek. Time passes and the land is starting to recover; the trees are regrowing, the animals are returning, and the redeemed Once-ler is happily reunited with the Lorax. B. SettingThe story took place in â€Å"Thneedville†, a walled city that, aside fro m the citizens, is completely artificial: everything is made of plastic, metal, or synthetics. The setting is a polluted town where trees don't grow and fresh air is sold in jars. C. Characters Ted- a young boy who is out to win the heart of his pretty neighbor Audrey. He has a caring and innocent nature, and he is moved by the story the Once-ler tells. He is also a resourceful and determined kid, so he continues to fight for the chance to see a real tree, even when he is threatened by the greedy businessman O'Hare.Audrey- an artistic girl who wants nothing more than to see a real tree. When she conveys her dream to Ted, he determines to make sure her dream comes true. Grammy Norma- Ted's grandmother tells Ted to go outside the town and speak with the Once-ler and learn about what happened to the trees. Once-ler–started out as a musically talented and good-natured guy. But, when he refuses to heed the warnings of the Lorax, the Once-ler makes a decision that leads him down a dark and greedy road full of regret. The Lorax- a grumpy but charming orange creature who speaks for the trees.Although he sounds quite gruff, he has a lot of love packed into his little body. He even finds a way to have compassion for the Once-ler, who refuses to heed the Lorax's warnings. Mr. Aloysius O’Hare- the mayor of Thneedville and head of the â€Å"O'Hare Air† company  who doesn’t want the trees to come back because they would ruin his business, which is selling bottled air. D. Problem / Conflict The conflict of the story is the Lorax, who clearly symbolizes Mother Nature’s response to our own abuse of the environment.The Lorax literally speaks for both the trees and the animals of the land. He repeatedly warns Once-ler of the damage he is doing just like Mother Nature warns us when we damage the environment. The Bar-ba-loots are the first among the native animals to get pushed out by the destruction done by Once-ler. The other animals flee as a result of the pollution, and each are clearly presented by the Lorax as a warning to Once-ler, just as Mother nature presents us with the warnings of red tides, ozone pollution, and increasing numbers of endangered species. E.Resolution The boy obviously symbolizes the story’s solution to the problem created by the Once-lers of our world. The story opens with the curious boy who asks questions and is willing to pay the price to learn the answers. He represents the hope of the next generation. He listens to the Once-ler’s entire story showing how much he cares about the knowledge that Once-ler can give him. When Once-ler finishes the story, he willingly accepts the challenge of repairing the land of the Truffula as is seen when he raises his hands to catch the last Truffula seed.Seuss demonstrates his belief that today’s children truly are the solution to our own environmental issues by allowing that boy to be the spark that helps Once-ler figure out the puzzli ng message left by the Lorax. When he sees the potential represented by the boy, he willingly offers both resources and advice to make the boy’s challenge possible. F. Moral Lesson The  movie has a strong environmental theme. In today’s â€Å"disposable â€Å"generation the value of things is greatly diminished. Children grow up with abundance of â€Å"stuff† and food and quickly learn that â€Å"it’s easier to buy a new one that to fix the old one. The movie stresses the importance of valuing things and the negative aspects of wasting. It is about the power of one person to change the world and make a difference. It takes the audience in and makes the audience think about what the future might look like as we continue on the path of environmental destruction.The movie asks the audience to dream bigger and to reach for the impossible. A young boy living in a polluted town visits a strange reclusive man called the Once-ler â€Å"on the far end of tow n where the Grickle-grass grows†¦ n the Street of the Lifted Lorax†, who never appears in full onscreen; only his limbs are shown. The boy pays the Once-ler fifteen cents, a nail, and the shell of a great-great-great grandfather snail to explain why the area is in such a run-down state. The Once-ler explains to the boy (shown in  flashback) that he arrived in a beautiful, pristine valley containing happy, playful fauna that spent their days romping around blissfully among â€Å"Truffula trees†. The Once-ler proceeded to cut down the Truffula trees to gather raw material to knit â€Å"Thneeds,† a comically versatile invention of his, â€Å"which everyone needs†.Thneeds can be used as a shirt, a sock, a glove, a hat, a carpet, a pillow, a sheet, or a curtain. By cutting down the tree, however, he summoned the titular Lorax, who was â€Å"shortish and oldish and brownish and mossy †¦ with a voice that was sharpish and bossy†, to appear from the stump of a Truffula tree. He â€Å"speaks for the trees, for the trees have no tongues† and warned the Once-ler of the consequences of cutting down the truffula trees, but the Once-ler ignored him, instead calling his relatives to come and work in his factory.Soon the once beautiful area became choked with pollution and the Lorax sent away the fauna to find more hospitable habitats. Confronted by the Lorax, the Once-ler declared his intention to keep â€Å"biggering† his operations, but at that very moment, they â€Å"heard the tree fall. The very last Truffula tree of them all. † Without raw materials, his factory shut down; without the factory, his relatives left. Then the Lorax, silently, with one â€Å"very sad, sad backward glance†, lifted himself by the seat of his pants and flew away through the clouds.The Once-ler lingered on in his crumbling residence, living in seclusion and remorse, while pondering over a message the Lorax left behind: a s tone slab etched with the word â€Å"Unless†. In the present, the Once-ler says that he now realizes that the Lorax means that  unless  someone cares, the situation will not improve. The Once-ler then gives the boy the last Truffula seed and tells him to plant it, saying that â€Å"Truffula Trees are what everyone needs† and hoping that, if the boy grows a whole forest of the trees, â€Å"the Lorax, and all of his friends may come back. â€Å"

How Are 21st Century Business Organizations Built?

The importance of management enhancement among business facilities and organizations around the world is indeed a serious issue to consider when it comes to realizing the different impacts of IT [Information Technology] procedures is being discussed about. The growing developments that technology and communications have taken so far have been an essential part of the growing system of technological applications. Along with the technological advancements, the social living of humans also is further enhanced.Both economic and social lifestyles were advancing but there was no rest in incurring the best possible progress that the developers of technological systems wanted. With the introduction of computers to the society, the easier way of living and completing everyday tasks has become a trend for many industrial workers. However, as mentioned earlier, the development in the eyes of the ones who are in charge of the enhancement of the operating systems is never ending.Hence, although t here were already some great achievements in terms of the developed operating systems, things got better each time there are new innovations introduced. As for this paper, much of the advancement shall be focused upon the implementation of the . NET technologies on the existing operating systems at present. Information Technology started to boom and take over the business industries during the early 20th centuries. This development has highly alleviated the status of commerce in the society.This has also been the reason why many companies worldwide choose to invest so much on IT processes for their businesses. Mainly to ensure their company’s capability of remaining in existence, they tend to put so much attention to how their firm keeps up with the fast-paced changing world of technology. However, is this all that there is? This paper shall be a discussion on how IT really affects the business industry as to how useful it still is for the world of commerce. Facing the Issues of the Importance of Information TechnologyInvesting in a company’s Information Technology sector has long been a source of argument from the very beginning of time when IT was introduced to the business industry. Many owners of big company’s would of course like to have an edge against other business venture to be able to attain leadership in their own fields of commercial business. This is why these companies tent to invest so much along with the fast paced changing systems of technology. Indeed, they view information technology as one source of insurance for their company’s lengthened existence. However, is this claim really true?Especially when it comes to the efficiency and accuracy of information processing and data security that Information Technology promises to ensure each business company of? This is what Nicholas Carr argues with in his articles, â€Å"IT Doesn’t Matter† and â€Å"The end of corporate computing†. In these article s, Carr enlists the ways in which IT cannot sufficiently provide the companies with the competitive advantage it aims to have against other business firms by outlining several reasons on the said topic. In the paragraphs to follow, these reasons shall be discussed as well as to the Pros and Cons of Carr’s arguments.The Pros of Carr’s Arguments on Information Technology Nicholas Carr’s articles, which were mentioned earlier, mainly points out how the fast changing world of technology makes it hard for companies worldwide to consider IT as a measure of competitive advantage against others. This is because Information Technology programs could be easily copied, changed and re-distributed due to the advanced technology itself. In this way, no company could be considered at an edge when it comes to IT. However, the question is, how does IT really affect the business activities of a certain company?The act of generating information usually belongs to the management. H owever, through the integration of new technologies to this task, things could be done in a lot more easier way. The said information generated by the management through IT includes the flow of money in the company, the business operations and current market updates. These kinds of information are vital for a company’s growth. This is also the reason why IT is considered to be among the most important sector of a certain company. On the other hand, the real task of generating or using these informations still belongs to the management.This is why Nicholas Carr argues that the IT sector is for no use at all. Indeed, the labor force from the management is the key vital element in making the informations obtained by a company useful for the business. In addition, with the fast changing Information systems recreated through the new technologies, old IT systems may even be considered obsolete after a matter of time. In addition, since IT is already available for corruption or reco pying through the net, Carr considers it useless to actually invest on this sector of any company.Instead, he reiterates that the intellectual ability of the management is still the most important factor in making company informations work for the benefit of the business itself. The Cons of the Arguments of Carr on Information Technology The article â€Å"The End of Corporate Computing† mainly depicts the situation of information technology in today’s business industries. He then claims that because of the similarities and the common characteristics of each IT systems within every company, IT can never be considered as an edge to being highly competitive against others.Yes, this is true, but then saying that IT itself does not matter at all could be considered as an exaggeration of the matter. As said earlier, IT has alleviated the business industries so much. Today, the data of companies as well as their market could be viewed through the Internet making it possible t o attract more customers at that. In this way companies who are able to catch up with the latest IT systems available for their company gains an edge against those who cannot have even an access to the said IT systems.True, with the fast-paced life of people today, the idea of being left behind because of lack of necessary IT systems for the business may prove to be a fatal situation for a certain business venture. This then thus conclude that both the IT systems of a company along with the intellectual abilities of its management sector should work together to attain the aimed development for any growing business firm. However, there are still some business individuals who are not able to recognize the fact that too much of everything is also dangerous.As for example, McAfee’s â€Å"Do you have too much IT† pinpoints that the existence of too much computer or electronic drive systems in the business industries have also caused problems especially with regards to the s ecurity of different matters that are displayed by the company through the Internet. This is mainly because of the fact that there are a lot of people that are able to visit the Internet freely and are not bounded by any certain hindrances. Thus, making it possible for some computer experts to perform illegal theft activities, which could be incurred through the Internet applications provided too by the worldwide web.Certainly, there is a big reason why there are still many experts who are not amiable to making full use of IT as a generator for business transactions especially with regards to money matters. However, it should always be considered by the said experts that with ample control, security measures and other points of consideration that could be carried on through by the companies operating within the Internet systems, an expected good result could still be predicted in the future. Hence, this means that IT does matter, although there are some measures of concern that shou ld be considered during its operation.Living in a high tech society requires of so much advancement especially in the field of commerce. Being able to market ones products or services to a bigger number of customers might mean that a company must be able to obtain the most advanced technology there is. Indeed, taking advantage of what technology has to offer, such as Information Technology, is a vital part of a company’s growth in today’s internationalized industries. Remember though that it must also be always taken into account that these IT systems would never work without the efficiency and effort of human labor such as the management.The integration of these two sectors in a business firm would surely bring a company to its peak state. No, Information technology is not yet dead. In the business industry, it is still and will continuously be a part of any emerging company’s growth in the globalization of the business industries. The E-Business Strategies and their Growth in the Business Industries Globalization has long been opening a wide array of challenges to the business industries around the world. At all costs, many global corporations opted to continuously cope up with the challenges of the business systems offered through globalizing strategies.Then, just when the global companies have already adjusted to the needs of the global systems, another challenge opens up as the Internet systems enter the scenes of the business world. Today, one of the trends in the business marketing strategies is the invasion of the cyber industry. Hence, the systems of globalization have offered more and more challenges for business organizations. The competition among industries with regards to how fast and how vast their consumer relations are has grown ever tighter.In this regard, the necessary strategies to make a successful cyber business shall be discussed in this paper, which would be mainly based upon a major company, which is involved in co mputer manufacturing activities. Hence, through this, the essential factors making up a successful online business would be introduced and closely examined. Benefits of E-Business As mentioned earlier, the Internet has mostly invaded the entire human activities, and in this manner, even business transactions became a new approach of the Internet to invite surfers to appreciate the business services available through the cyber space.As an example, a common resource provided by the Internet is a worldwide system for sending and receiving electronic mail, known as E-mail. In fact, E-mail represents a large portion of all Internet traffic and is for many the only Internet resource they use. In this manner of transferring data, many business companies are able to transact with their consumers from other parts of the world simply by posting the details of their company through the net for international viewing.After which, the consumers who are interested in their products or services are able to have options of ordering for services and products offered by the said company and pay for the provisions through wire transfers and other bank to bank transactions. How does this benefit the company? In a vivid description, the company is able to advertise and reach a vast number of consumers around the globe, making it possible for them to accumulate more and more sales revenues from their Internet marketing strategies.Through the animated presentations, the company is also able to make a clear presentation of its missions and visions which makes its reputation more acceptable for the consumers as well. Aside form this; the company is able to ensure its consumers with fine service without actually having to personally deal with them. Thus, this paves way to a more effective consumer communication since all the necessary details they need to know about the company or the product they ought to have is available within a click of the finger. Thus, the company is able to give its consumers a fine service at their own convenience.Knowing this, since the manufacturing company named B&H Incorporated is a computer manufacturing company, it is indeed necessary for them to upgrade to becoming a click and mortar type of business organization. Many consumers needing computer paraphernalia and other products in connection to computers usually check the Internet for necessary information. This is the reason why B&H Incorporated should be able to innovate their business systems through the use of e-business strategies. Changes in Marketing Since the business approach is sure to change, the marketing strategies are also sure to take large adjustments.Thus, this means that additional training should be catered well by the company as they take the necessary steps in entering the e-business industries. As for example, the old advertising systems used by the company is based upon catalogue posts, newspaper announcements and television commercials. The new approach of m arketing in the e-business approach would be mainly based upon flash animations, computer effects and further more innovations applied through computer skills in making the company program, which would be used in the company’s Internet website, which would be created for its e-business transactions.Take for example the company of COCA COLA organizations. Marketing as we all know is the branch of a certain company or business responsible for advertising and promoting the products of the said venture. This branch of the business industry deals with many different factors both in and out of the community it is existing with, just to be able to come up with a certain formula or a decision on what type of marketing strategy is going to be used. Meaning, the main purpose of putting effort in making a good marketing strategy is to be able to convert possible prospect buyers to become frequent users of the company’s products.True, if a certain company is a producer of one kind of product, the marketing branch is treated as the core of this business as it is the branch that determines the sales, profit or loss of that certain company. Thus, it is just so important to be able to know about the surviving strategies of one company concerning that it operates both globally and domestically. How does one company manage to handle the different factors and difficulties of setting up a trend in a target community considering that that company doesn’t have it’s main branch within the area specified?How are they able to keep up with their selling activities amidst all the problems that arise and the changes that occur within a certain community every now and then? In this paper, the author has chosen the Coca Cola Company to be a sample company to be examined with regards to its global and domestic operations. Close observations on its marketing activities shall be researched upon and be given evaluation. This paper shall be divided in three parts mai nly the environmental, the technological and the social factors that affects marketing strategies of a certain business organization, namely, the Coca Cola Company.But first and foremost, it must be known how this company started. Coca Cola as the company claims, â€Å"exists to benefit and refresh everyone it touches†Ã¢â‚¬ ¦ It has been founded in 1886 and is now known as one of the world’s leading manufacturer, marketer, and distributor of non alcoholic beverages, concentrates and syrups. This company produces also around 400 different brands of such kinds of products. Their corporate head quarters are located in Atlanta and has local operations in over 200 countries.As it could be seen, it all began in a small scale business and grew to a world renowned company mostly popular to all ranges of ages all over the globe. How did they do it? They gave importance to the three major factors that could help boost the marketing strategies of a certain company. What is referr ed to as the environment by marketing? It could consist of the climate, the location and the people who are in one community, which a certain business industry targets to be its prospect market. How did the Coca Cola Company face this factor?First, as we all are aware of, the said company is known both over the places that are not so much developed, and especially the most developed lands. This means, each community has different demands when it comes to drinking different beverages. It also concerns how the prospect customers could buy the product in a frequent basis if the climate from every place vary every now and then. It only shows that it is very important for the Coca Cola Company to be able to convince the people to buy their products time and again. In this case, the cross selling or up selling is considered by the company.In some ways, some people from different countries could have a variety of choices of beverages they would rather drink depending on the climate their c ommunity experiences from time to time. It is very important that a company such as Coca Cola, be able to get along with the advancement of technology. As for example, the usage of Internet access, the television, media advertising, radios commercials and even on national and local broad sheets in a certain country. All these, and more are often used by the company of Coca Cola to be able to invite more and more customers world wide.As for example, In the late 1950’s, James Vicary claimed to have conducted a study in a New Jersey, U. S. A. , Movie Theater in which the words â€Å"Drink Coca-Cola† and â€Å"Eat Popcorn† were flashed on the screen during the movie. The messages appeared for only a fraction of a second, too briefly to make an impression on the conscious mind. Yet, according to Vicary, they resulted in an increase in the sale of Coca-Cola and popcorn. Yes, recent studies show how effective TV and Internet sources are when it comes to influencing spe cially the kids in buying several products such as soft drinks.These strategies are considered to be much effective to be used by producers. Mainly, the ideal aim of marketing is to give the people what they need and to provide them the things that they want. Obviously, the Coca Cola Company has proved to be able to meet this factor in marketing. In Japan for example, it has been reported that the Coca Cola company gained 60 percent of the soft-drink market in the said country by making its drink sweeter—just what the Japanese wanted. Thus, it is true that foreign companies that employ such marketing strategies have been immensely successful.Aside from the taste Coca Cola also provides their customers the necessary informations they need to know about the products so as to gain their customer’s trust and be able to retain their loyalty to the said products. Yes, indeed Coca Cola proves to be among the pioneers in using several effective marketing strategies in both glo bal and domestic operations and became immensely successful in implementing such strategies. What about the other companies in the industry? What could be learned from them with regards the establishment of the 21st century business organizations?The Success and Failures of dot. com Companies The dot. com dot. bomb issue has long been plaguing the Internet world as it has been open to investors and stockholders. What actually happened to this phenomenon? The companies, which were established as dot. com organizations failed to see the need of adjusting to the cyber systems as far as their employee skills are concerned. Certainly, even though there is an Internet assistance offered through the websites, there should still be some personnel assigned to meet the customer’s needs through live chats and other means of communication.This would mean that their employees should undergo extra training processes regarding this matter. The successful companies on the other hand such as Amazon. com provides fine service through support services from crews of the company available through the Internet at almost any time. Their transactions too were highly secured that made their consumers feel at ease as they take the option of dealing with the company through the net. The Differences between E-business and the Integrated OrganizationsCertainly, for e-business organizations, the costs may be much less since the only expense they have to pay would be the Internet services and the website fees. However, their inability to deal personally with their consumers hurt their organizations in a service based evaluation. On the other hand, the integrated organizations having a physical establishment along with a website established through the cyber space have bigger chances of catering to more consumers while catering to their needs at the best possible way there is. Expenses may be higher but the return for these companies sure are worth enough for risking.True, the globali zation of business systems has been a cause for advancements in the business systems created for both the business organizations and the consumers as well. The latest fad of entering the e-business has also helped in making the necessary changes in the business industry a worthwhile form of adjustment for profit and service oriented business companies. Conclusion With the introduction of the computer technology to the human society during the 19th Century, the works or the tasks of people have been further created with ease.With the implementation of computer systems within the existing systems of completion for human tasks, the jobs of people, which can be merged with technological arrangements, were enhanced to becoming easily completed. Today, 95% of the whole population of man all around the world utilizes the computer systems for their everyday application. Even ordinary appliances are now compiled with complex operating systems based upon computer arrangements to be able to me et the best possible performance that they could render the human society. (Tanenbaum, 2006, 15)Now, even more complex role is played by the application of operating systems in the daily dealings of people has been introduced. With the development of the communication systems such as the internet, learning from home, using top of the art facilities and technologies became possible for many students who cannot attend universities because of some unavoidable circumstances. Through the existence of the emerging technological innovation on communication and information transfer, everything became possible and available through the Internet.As of the present situation, there are still other innovations that have been affected by the developing Operating Systems. The world trade systems has become more easy for the traders since the Internet systems allow them to connect with others easily and effectively transact with their business partners abroad. (Tanenbaum, 2006, 19) This fact certai nly brings about the fact that managers of different business organizations should recognize the possibilities that put their responsibilities to the business at a certain height that requires them to adjust with the changes.These changes are considerable in line with the globalization procedures that are bound to increase the capability of business organizations to expand world wide thus giving the managers a larger scale of responsibilities that they need to face with in their profession. True, the challenge is serious, however, accomplishing victory on it would naturally bring forth progress in the world’s business industries and world economy. REFERENCES: Tim Cohn. (1998). Advanced Marketing Consultants. http://www. marketingprinciples. com/marketstrategy/default. asp? cat=117. (September 13, 2007))Coca Cola. (2003). Welcome to Coca Cola. http://www. cocacola. com/index1. html. (September 13, 2007). Nicholas G. Carr. (2004). IT Doesn't Matter. http://www. nicholasgcarr. c om/articles/matter. html. (September 13, 2007). Visionary Marketing. com. (2005). A summary of Carr's â€Å"IT Doesn't matter† article By Yann Gourvennec. http://visionarymarketing. com/articles/it-doesnt-matter. html. (September 13, 2007). Nicholas G. Carr. (2004). An Amazon. com Business Bestseller. http://www. nicholasgcarr. com/doesitmatter. html. (September 13, 2007). Nicholas G. Carr. (2004).The End of Corporate Computing. http://www. nicholasgcarr. com/articlesmt/archives/endofcorporatecomputing. shtml. (September 13, 2007). Nicholas Carr and CIO Editor in Chief Abbie Lundberg go toe-to-toe on the strategic value of IT. (2004). The Argument Over IT. http://www. cio. com/archive/050104/carr. html. (September 13, 2007). Working Knowledge. (2004). Nicholas Carr: Spend Less on IT. http://hbswk. hbs. edu/archive/4137. html. (September 13, 2007). Kathleen Melymuka. (2005). The End of Corporate IT. http://www. computerworld. com/managementtopics/management/story/0,10801,10157 3,00.html? source=NLT_PM&nid=101573. (September 13, 2007). Sun Microsystems. (2005). Press Center: Executive Bios: Nicholas Carr. http://www. sun. com/aboutsun/media/bios/bios-carr. html. (September 13, 2007). Books: McAffe, A. (2004) Do You Have Too Much It? MIT Sloan Management Review. Vol. 45, 3, pp. 18-22. Erik Brynjolfsson. (2001). Strategies for E-Business Success. Jossey-Bass; 1st edition. Michael P. Gendron. (2005). Creating The New E-Business Company: Innovative Strategies For Real-World Applications. South-Western Educational Pub; 1 edition.Michel Robert. (2000). e-Strategy, Pure & Simple: Connecting Your Internet Strategy to Your Business Strategy. McGraw-Hill Trade. Deitel, Harvey M. ; Deitel, Paul; Choffnes, David (2004). Operating Systems. Upper Saddle River, NJ: Pearson/Prentice Hall. ISBN 0-13-182827-4. Silberschatz, Abraham; Galvin, Peter Baer; Gagne, Greg (2004). Operating System Concepts. Hoboken, NJ: John Wiley & Sons. ISBN 0-471-69466-5. Tanenbaum, Andrew S. ; W oodhull, Albert S. (2006). Operating Systems. Design and Implementation. Upper Saddle River, N. J. : Pearson/Prentice Hall. IS

Engineering for Sustainable Development Coursework

Engineering for Sustainable Development - Coursework Example Reading through the guideline, an individual from a different profession is able to easily understand the various professional terms used within the engineering profession. The basic principles involved in engineering form the base for the guidelines provided within the document. Definition of the numerous terms, utilised within the profession of engineering, essentially assists involved individuals in understanding the various aspects of engineering. The provision of clear definitions for ambiguous terms offers an important feature for interested parties. The guideline could provide fundamental information to engineers and non-engineers concerning various aspects of engineering. People from different professions could gain important knowledge from the provision of the guideline. Aspiring engineers could essentially benefit from the provisions of the engineering guideline. Proper understanding of the professional requirements of engineers could improve the ability for aspiring engine ers to undertake their responsibilities. The aspiring engineers could increase their knowledge of the various engineering aspects. This knowledge could become essential once the aspirants become qualified engineers. Proper understanding of the various engineering aspects could essentially improve the qualification of the aspiring engineers. ... The provision could immensely assist engineers in developing environment friendly engineering projects. The guiding principles provide important information regarding the projects that could be initiated in engineering profession. These guidelines become critical in assisting engineers in developing projects that fit the description of sustainable. Development of projects following the guideline provisions remains essential in ensuring the success of the initiated projects. The successful implementation of engineering projects could enhance the general development of countries in general. The principles contained within the guideline provide definitions of a typical engineering project. Describing the typical engineering project could be essential in ensuring uniformity of implemented projects in different places. The implementation of engineering projects remains essential in initiating developments within different places in the country. The provisions of the guideline could also p lay a fundamental role in ensuring similar projects within the country remain uniform. Conformity with the regulations described in the engineering guideline could become essential in ensuring that, projects maintain uniformity. Such uniformity remains critical in enhancing development within different regions in a country. Implementation of different projects could be unified through following the provisions within the guideline document. The guidelines provided in the document could essentially be beneficial to different engineering associations in implementing sustainable projects. While the engineering profession contains several aspects and different engineering elements, the principles provided in the guideline cover the

Introduction to Discrete Event Dynamic Systems Research Paper

Introduction to Discrete Event Dynamic Systems - Research Paper Example It is evident that the deterministic expression in automata is just mere regular languages. From the article, there is the need to illustrate impacting on the feedback. These entail observability, stability, and invertibility. The inclusions are parameters used to define the characteristics of the language. This section addresses the determination of current states of the system. Particularly, there is an interest regarding the observable events in relation with the state of DEDS automaton. In reference with the definition of the term observability, there is the concentration of the intermittent observation of the model, among other inclusions. We will only concentrate with the events under P U ∑ and not the events in ∑ ∠© á ¿â€º. In the observation process, it is difficult to understand or identify when these occur. However, it is crucial to identify where to resolve the intervals of events to bring out a basis for identification the bounders. There is also development of state ambiguity where ∑ is not equal to á ¿â€º. To illustrate this state of observability, we need to extend graphically draw the inclusions. Below is an illustration of the graph. We can depict that the output is stabilized if the observer’s state, denoted by E is the subset of E. This is a guarantee that the system is within E. The compensator should therefore ensure that there is correspondence between the observer and the subset E within the finite á ½ · in reference with the observable transitions. The formalization of output stability is as follows: This section expounds on inevitability. The problem concerning inevitability arises from the notion that DEDS is an observable system. This means that seeing these events does not really imply that the events will happen. This requires restructuring the whole sequence of the output. This is a section that needs emphasis to solve the inevitability of the problem. This will facilitate the calculation of the performance

The sculpture of Kuoros Dissertation Example | Topics and Well Written Essays - 1250 words

The sculpture of Kuoros - Dissertation Example The first element which relates to the cultural implications of the sculpture is from the formalism that is used.   The physical properties are representative of Athens during this time frame and what was believed to be the perfect human body.   When examining the physical properties, it can be seen that proportion is consistent throughout the piece.   The lines are the first element of this.   For example, the abdominal area has a line that goes to the legs as well as the same shape that goes to the chest.   This is done to make the body completely proportionate.   This is followed by the shapes, which are proportionate as well.   The shapes of the shoulders, chest and legs are proportionate and equal on every side to create a mathematical look to the perfect body.   While there is one leg that is slightly set back, this only adds to the appearance of having the right proportions when in motion.   The main physical look uses space to create this specific balance.   The space is used between both legs and between the stomach and arm area.   These two spaces are also proportionate and have the same amount of space used for contrast within the two regions.   The light and dark that is added into this is then able to balance with the sculpture having the light and the spaces in between each area balancing this with the dark.   Each of the regions of the body creates a sense of balance and proportion with the figure. The iconography, or symbolism, is one which is presented in this sculpture as something that is greater than or more significant. The promotion of the sculpture can be linked directly to what others would want to achieve within their life. This is close to the symbol of sublimination, which consists of cultural development that created symbols as idols and role models. Physical activities, scientific idols, artistic and ideological concepts all links to the creation of an illusion of what one can achieve within a lifetime.

Sample Items Form the Multifactor leadership questionnaire(MLQ)Forms Personal Statement

Sample Items Form the Multifactor leadership questionnaire(MLQ)Forms 5X-short - Personal Statement Example A broad range of leadership styles is measured through Multifactor Leadership Questionnaire. For example, behaviors like active versus passive leadership may be an agenda of measurement through the standard multifactor scale which is preset or prescribed. It helps in discovery of traits of discrete transformational leadership behavior as well as individual measurement to assess them. The entire package is consisted of four major leadership assessment areas, which are transformational leadership, transactional leadership, passive or averse and outcomes of leadership. These qualitative variables are further quantified in to number scales in order to get discrete results. In the four heads, there are forty five statements in total which are used to infer the results in self rater form. There are five quantitative scale readings to identify the Here a person needs to take the questionnaire that leads to a standardized benchmark system to develop the assessment of individual leadership behaviors. It is a leadership report which provides road map to get a brief progressive report. When I took the test so far, I was more concerned to know my team work behavioral report. It was quite shocking as well as very much relevant to what I was seeking. The leadership is a behavioral trait which is not commonly found in everyone. When we talk about transactional leadership, contingent or conditional reward system and management by exception active turns in to action. There are several up shots of the transactional and transformational traits which are intended to check out. Leadership attributes individualism versus collectivism and attitudes are considered in the category of transformational leadership style. In organization, a leader always needs to talk about collective interests rather than his or her personal goals. Averse leadership behavior is so bad and boring for company’s development and well-being. No matter how adverse is the situation or scenario?

Career Research Paper (Mechanical Engineering at BMW M model) Part 2

Career (Mechanical Engineering at BMW M model) Part 2 - Research Paper Example Mechanics is associated with designing and working of machines and can be ascertained as the main department of all other branches of science. A degree in mechanical engineering can be helpful to obtain a job in automobile industry, wherein an opportunity to design cars and other vehicles along with conducting various research and development activities can be gained. As a mechanical engineer, students may get assistance in planning and designing vehicle parts. Therefore, it can be stated that mechanical engineering profession is of great importance in the automobile sector (Murthy 1-18). With this concern, the research paper intends to analyze the current demand for new hires in entry-level jobs relating to one of the companies operating in the automobile industry i.e. BMW Group. The company is regarded as one of the biggest manufacturers of cars, which provides job opportunities to those students who are pursuing a degree in mechanical engineering or searching job in the respective field. The various methods followed by the students in finding jobs in automobile sector have also been discussed in this research paper. Apart from this, utmost focus has been levied upon depicting the possible career growth path along with the compensation expected by the students at the entry level job and expected pay after gaining experiences (BMWGroup â€Å"A World of Opportunities†). The demand for mechanical engineers is high in automobile industry, as they possess the ability of playing the role of automotive engineers as well. A mechanical engineer can cover the entire job roles of an automotive engineer. Both mechanical and automotive engineer are required to design vehicles for the concerned companies to whom they are employed. A mechanical engineer has the skill to design various components and parts of the vehicles and above all, they also perform additional roles of ensuring greater safety

Computer Information System Brief Essay Example | Topics and Well Written Essays - 1000 words

Computer Information System Brief - Essay Example It is easily understood that Kudler has appropriately invested and organized their computer information method for various business functions. To develop the organization’s computer information system, it is necessary to identify the key business and accounting information needs such as strengths and weaknesses, opportunities as well as threats that Kudler may encounter. â€Å"The accounting firm discovered many troubles in the current information system for Kudler’s Fine Foods. While investigating Kudler’s Fine Foods’ key business and accounting needs, it was determined that they are in need of many changes† (Kudler Fine Foods Information System Analysis, n.d., para. 2). To correctly evaluate and suggest a successful computer system and make assessments based on: 1) Key business and accounting information requirements of Kudler’s Fine Foods. 2) Identifying Kudler’s current computer information system 3) Explaining advantages received from technological improvements in Kudler’s business. 4) Recognizing strengths and weaknesses by way of probable technology threats. The management of Kudler understands that using computer information technology enhances the accounting operations of the company and helps in meeting their company requirements. The computer information system in Kudler feels that food incorporation will develop the communication system between their retail stores by connecting every point-of-sale terminal, altering just-in-time procedure of inventory control management and cooperating with workers, clients as well as dealers to bring foodstuffs to market as quickly and cost efficiently as possible. Besides, by forming a virtual company, Kudler will be capable of expanding a well-organized distribution infrastructure in addition to organizing network of citizens and monetary resources to rapidly make profits for the company. Analyze the strengths and weaknesses of Kudler’s current comput er system and technology use, including hardware and software. At the present, most organizations use Information Technology (IT) to enhance functions and develop consumer service. Kudler Fine Food has plans to promote the inventory and ordering mechanization by setting up new e-commerce abilities and an online cookery linkage. Strategic Information Systems of Kudler Fine Foods Company have the capability to amplify strengths into possibly sustainable competitive benefit. Strengths of Kudler’s current computer system are as follows: Easily assessing all costs associated and completion targets. Ease of preservation and maintenance. Tolerates alterations in Management Information System staffing. Documentation of all the activities in all the locations. Well defined user input. Controls all the activities taking place in all the locations. Weaknesses of Kudler’s current computer system include: Increased development time. Enlarged cost of development. Inflexibility. Diff iculties in estimating expenses and projecting overruns. Explain what opportunities Kudler has in terms of technology and provide suggestions for improving Kudler's ability to maximize these opportunities: The Kudler’s food store was established by Kathy Kudler. Kathy enjoys cooking epicure foods and realized an opportunity to give her cooking to the public as a source to obtain revenue. Her stores give the most delicious domestic and imported food items such as pastries and other fresh baked eatables, fresh meat, fresh produce and seafood, packaged food and condiments, specialty

Merger, Acquisition, and International Strategies Research Paper - 1

Merger, Acquisition, and International Strategies - Research Paper Example Transcontinental Oil Company was the owner of the Marathon brand. Ohio Oil Company transformed into Marathon Oil Company in 1960s, making it grow through purchasing or merging with other companies. Besides, the company has enjoyed good fortunes through drilling oil in regions outside the USA. Such regions include Mexico, Canada, Alaska and Ireland (United States Congress, 1981) United States Steel bought Marathon Oil in 1982 and moved its headquarters from Ohio to Texas. In 1998, Marathon Oil merged with Ashland Inc. and formed Marathon Ashland Petroleum LLC. This enabled Marathon Oil to expand its base in the USA. In 2001, USX sold the steel firm in Marathon Ashland Petroleum LLC and concentrated on oil business. The company was then named Marathon Oil Corporation (Donnell, 2007). The company has opened up drilling facilities in Louisiana, Illinois, Canton, Ohio, Michigan, Kentucky, Texas City, Catlettsburg, Texas, Minnesota, Angola, and Equatorial Guinea because of merging. The com pany also experiences good returns on its investment. For example, the latest financial statement for the company stated returns on investors appreciated by 9.8%, earning yields of 8%, revenue increase of 16 billion and profit margins of 9 billion. The company made a profit of 4 billion more compared to the previous year. Though the company had an increase of daily expenses from 166 million daily to 174 million, it experienced a daily income of 384 million. The main reason why the company has sustained good profits is its ability to conquer new markets and merge with other companies (Donnell, 2007). Question 2 CarMax, Inc was established in 1996. The company deals in second-hand cars through its subsidiaries. Last year the company sold over half a million cars. The company also sales some of its cars through auction; last year, the company sold thirty thousand cars at its on-site auction centers. At times, the company is allowed to sell new cars at four locations together with manuf acturing companies. Last year, two percent of its cars sold were new cars. Apart from this, the company offers other products and services. They include purchasing of cars directly from consumers, guaranteed asset protection, accessories, and vehicle repair. The company acquires cars from consumers through car-buying centers and in-store appraisal process and sales them to other buyers or leases them out to hires or individuals who want to use them in racing or wedding parties (CarMax, 2013). It would be profitable if CarMax merged with Suzuki Motor Corporation. This is because Suzuki Motor Corporation operates worldwide. This would make CarMax expand its services to the international community and widen its market. Lastly, by going international, CarMax would improve its image as an international company. The company would also deal in a wide range of cars such as pickups and Nissan motorcycles. This would enable the company to outshine major rival companies such as General Motors (American Suzuki Motor Corporation, 2013). Question 3 Marathon Oil Corporation has a cost leadership system that improves level of efficiency and reduces costs of operation. Such system is able to convince countries to allow Marathon Oil Corporation to operate in their regions in a cost-effective mode. This has enabled the company to deliver goods and services to its clients at a relatively lower price compared to its rivals. The company has also differentiated its

Crucible Projects Essay Example for Free

Crucible Projects Essay Select one of the following to complete independently or with a partner: People Magazine’s Love Triangle of  the Year Produce a magazine article in which you try to piece together the story of this love triangle from the various characters’ points of view. Your article should include comments by John Proctor, Elizabeth Proctor, and Abigail Williams. The main goal here is to understand the effect their actions had on each of the others. Be sure to bring out the major events of the story in some way. Your finished product should look like a magazine article and include various pictures or whatever your creative minds can come up with! Look at some People Magazine articles for ideas. The Crucible: An Alphabet Book For your final project, you will create an alphabet book using one letter of the alphabet per page. It may be rhyming or nonrhyming. Give your book a cover and illustrate it. As this will be your final grade, I am particularly interested in seeing that you have an understanding of the major events and themes of the novel as well as relationships between the characters. (EXAMPLE: A is for adultery. M is for McCarthyism.) The Crucible Greeting Cards Design five greeting cards that you think John Proctor, Elizabeth Proctor, Reverend Parris, and Abigail Williams would have sent to each other for a holiday. You choose the holiday/occasion and design the five cards, one from each of these characters. Include a picture and a quote or poem that they would have written in each card. They can be funny or serious. Be creative and make the cards look nice! I am particularly interested in seeing that you have an understanding of the major ideas and the relationships between the characters. Include an explanation with each card. The Crucible Soundtrack Create a soundtrack for the novel, choosing or composing five songs (ONE can be an instrumental). The songs must represent the main themes, moods, relationships, or events in the story in some way. Create a CD insert with appropriate artwork, artist information, dedications, and a booklet that includes lyrics and a paragraph for each song explaining how and why each relates to the book. You may burn the songs onto a CD if you’d like, but it is not required. The Crucible Diary Create a journal/diary for one of the three main characters. In that character’s voice (first person),you will create at least 10 one page, typed and dated entries based on what’s happening at the time. This will allow you to comment on the major events of the plot. You MUST comment on the following: The first appearance of the character in the story Any meeting that your character has with another of the characters Any important event that occurs in the story Any physical/psychological changes in the character Where the character leaves the story The story covers years in the character’s life so you will observe changes in the character’s acceptance in the community, the physical and/or mental condition of your character, and his/her relationship with the other characters. The main characters who will appear in your journal will be John Proctor, Elizabeth Proctor, Abigail Williams, Reverend Hale, and/or Reverend Parris. You may choose any of these as your â€Å"journal writer†, but all of them will appear in your journal. The Crucible Times Develop a front page from a Salem newspaper during the time/setting of this story. Your front page will be full of the story of Abigail and Company, the scandal, and/or the aftermath. The goal is to show me that you have an understanding of the plot and characters in the play. Your front page should include several of the following: 1. A banner headline 2. At least one picture with a caption 3. The lead story (at least 300 words) 4. Related side bar stories 5. Horoscope 6. Title of newspaper 7. At least one advertisement that is play related 8. Advice column 9. Gossip column 10. Classifieds

Positive and negative aspects of globalisation

Positive and negative aspects of globalisation This study debates the positive and negative aspects of globalisation and attempts to determine the impact of the phenomenon on the lives of modern day humans. Globalisation is undoubtedly the defining feature of the contemporary world (International .2006, p 101-111). Economic globalisation, the driver of this phenomenon, concerns the growing interdependence of different national economies that is taking place because of the continuance and growth of international trade in commodities and services, rapid advancement and spread of technologies, flow of international capital across states, and movement of people across geographic borders (Kim Zurlo, 2008, p 130-141). Economic globalisation is in another sense fundamentally driven by the ever growing desire of organisations and people across the world to take advantage of modern day opportunities, earn more money and grow in financial and economic terms (Kim Zurlo, 2008, p 130-141). Globalisation has come about and is spreading rapidly because of two important factors; advances in areas of science and technology and the global economic policies of powerful nations and organisations (Kim Zurlo, 2008, p 130-141). Astonishing advances in areas of science and technology have made it far simpler, easier, and cheaper for people to talk to each other across vast distances and exchange information and documents (International .2006, p 101-111). The growth of the Worldwide Web and the Internet have made huge amounts of information and data available to people in rich and poor countries, developed and developing economies, and in near and remote locations. Every person on this earth with a small personal computer and a broadband connection has as much information as any other. He or she can communicate across the world, find organisations and businesses, and engage in economic, cultural and social activity (International .2006, p 101-111). Advances in transportation tech nology have reduced costs of transportation immensely in terms of ocean freight costs and air fares, making it significantly easier for people to travel across vast distances and send both goods and services to distant locations (International .2006, p 101-111). Whilst globalisation has been facilitated by the many tools generated by science and technology, it has been initiated and encouraged by neo-liberal western economies like the United States, the UK and the wealthy countries of Western Europe (Boyer, 1993, p 10-12). These nations found themselves in control of the global economy after the collapse of the Soviet Union and initiated a number of economic and trade policies for the reduction of trade barriers and the movement of capital, production and service facilities, and people across nations. (Boyer, 1993, p 10-12) Such initiatives enabled the western nations to gain access to the huge markets in Asia, Latin America and Africa that they had lost in the wake of the demise of colonialism and enabled powerful western business organisations to use their financial and physical resources to establish and increase their business hegemony across the world (Gibson, 2003, p 59-73). The initiation and implementation of economic liberalisation policies by the majority of developing countries, at the instance of the IMF and the World Bank, provided western MNCs access to virgin new markets teeming with opportunity, and to good quality production and service facilities at costs that were unimaginable in the advanced economies (Gibson, 2003, p 59-73). Globalisation, whilst fed and facilitated by such factors, has increased rapidly in recent years and has assumed a life and a character of its own that now appears to be irreversible and beyond the control of any particular nation or group of nations (Standing Alber, 2000, p 99-119). The economies of various countries of developed economies and developing nations are now so interdependent that any effort to go against the trend seems to be absurd and doomed to failure (Standing Alber, 2000, p 99-119). Whilst globalisation, both economic and cultural, now appears to be irreversible, its impact continues to be fiercely debated (Standing Alber, 2000, p 99-119). Supporters of globalisation point to the enormous economic advancements that have been achieved by national economies, both in the developed and in the developing world, during the last two decades (International .2006, p 101-111). They state that the forces of globalisation, which have resulted in high levels of interaction between the peoples of different nations, in terms of exchange of goods, capital and people, and have been instrumental in bringing about unprecedented and astonishing growth in economic activity and cultural exchange, will also bring about greater convergence of global society in terms of economic and social equality between the people of rich and poor nations and the creation of a convergent global social and economic order (International .2006, p 101-111). Critics of globalisation are however equally forceful in their opinion of globalisation being little other than a tool of western nations for increasing their international economic and political hegemony (Tonelson, 2002, p 6-12). Such critics argue that the MNCs, like Nike, Gap, Coca Cola, IBM, who are the fundamental drivers of economic globalisation, are using every available opportunity to increase their profitability and are routinely engaging in a range of oppressive activities in the developing countries (Brecher Costello, 1994, p 1-4). They are on one hand using their resources and skills to establish market dominance over smaller, less resourced and less skilled local entrepreneurs and taking away from them their rightful markets (Brecher Costello, 1994, p 1-4). They are on the other hand exploiting the widespread economic poverty and need that exists in the developing world to obtain goods and services at cheap rates (Brecher Costello, 1994, p 1-4). Economic globalisatio n, such people state, far from creating convergence, is actively increasing the divergence between global societies (Brecher Costello, 1994, p 1-4). Recent years, they argue, have witnessed an increase in the economic differences between rich and poor societies, rather than in any meaningful convergence. Globalisation they state is resulting in a race to the bottom with increasing inequalities between different segments of people (Rudra, 2008, p 15-21). This short study takes up the debate between these two positions with reference to actual examples from rich and poor nations and strives to relate policy debates with actual realities. It strives to examine both sides of the debate and analyse whether globalisation in its present form will bring about greater economic and cultural harmony or should be moderated in the interest of social justice and equality. Race to the Bottom The race to the bottom represents a new economic phenomenon that is essentially an offspring of increasing globalisation (Tonelson, 2002, p 6-12). The concept results from the desires of developing economies in the contemporary globalised scenario for greater levels of FDI (Foreign Direct Investment) to boost their per capita GDP (Rudra, 2008, p 15-21). Such FDI is invited by developing countries for the installation of production facilities for domestic as well as international consumption. Many developing economies invite FDIs and foreign participation in their economies by promising (a) opportunities to MNCs for engaging cheap and skilled labour, and (b) freedom of action with regard to hiring and firing of workers (Rudra, 2008, p 15-21). The current boom in FDIs is being driven by the desire of MNCs to establish production and service locations in low wage areas, where governments allow organisations to operate without inconvenient restrictions (Gibson, 2003, p 59-73). The passage of various free trade agreements, another integral component of the globalisation phenomenon, provides little by way of protection of the rights of workers (USLEAP, 2010, p 1). Although South America constitutes the largest supplier of bananas to the US, banana farmers and workers are continually battling injustices, poor and insecure working conditions and insufficient wages (USLEAP, 2010, p 1). Such desires and circumstances have resulted in an ongoing initiative by various MNCs to reduce their production costs by seeking out countries and regions that offer cheap wages and have low regulatory controls (Gibson, 2003, p 59-73). MNCs, in their desire to achieve high profits, actively search for countries without labour regulations in order to construct factories and begin production of goods with swiftness and at remarkably low costs (Gibson, 2003, p 59-73). With some countries offering tax incentives for specific periods of time in return for investment in factories, MNCs are also able to reduce their total overhead costs by choosing their production locations with care (Gibson, 2003, p 59-73). The desire for developing economies to attract foreign investment often leads to intense competition between nations in offering more attractive production environments, which in other words translates into availability of workers with cheaper wages and slack labour regulations (Balko, 2010, p 1). Such actions essentially result in the constant depression of wages to workers and to poor working conditions. MNCs, in their desire for cheaper production costs and greater profitability, bring about a race to the bottom where workers are exploited continuously, compelled to work for low wages in difficult working conditions, and face risks of unemployment, whenever MNCs locate more favourable locations and decide to take their business and manufacturing facilities elsewhere (Balko, 2010, p 1). A 2000 BBC report revealed an alarming incidence of child workers and adverse working conditions at the Nike and Gap sweatshops in Cambodia. Subsequent to the expose, both companies stopped operatio ns in Cambodia leaving hundreds jobless (Balko, 2010, p 1). This race to the bottom, experts on globalisation state, is resulting, not just in greater inequality between the rich and the poor, but in an all enveloping phenomenon that is diminishing the lives and the environments of the people of developing countries (Tonelson, 2002, p 6-12). China and India provide numerous examples of how multinationals are exploiting workers (Chan, 2003, p 21- 28). American MNCs constantly ask for lower prices from their suppliers in China. The resultant reduction in wages to workers is thereafter cloaked by incorrect payroll reporting (Chan, 2003, p 21- 28). Dan McDougall (2008) states that companies like Gap and Esprit, both of which are widely recognised fashion brands, use subcontractors in India that surreptitiously use child labour behind closed doors and employ local toughs to keep visitors away. Local factory owners in India dodge labour regulations and powerful labour unions in order to employ an ever growing force of poor rural children. Many such children, especially those engaged in the textile sector, damage their eyesight and hands from long hours of work in badly lit rooms. Their growth is adversely affected by having to sit in abnormal positions in uncomfortable work stations. Most of them do not have fixed working hours or supportive trade unions. The wages of child workers are sometimes less than 20% of adult wages (McDougall, 2008, p1). The UN-HABITAT (2004), in a recent publication, states that the benefits of globalisation, in terms of improvements in incomes and economic growth are being negated by the rapid and unplanned urbanisation of cities, greater inequality and increased poverty. The movement of jobs and money to cities and states that can provide cheap labour is fuelling this race to the bottom. It is estimated that approximately 2 billion people, 75 % of the combined present day population of India and China, will live in slums by 2030. Amongst the worst affected by the reduction of barriers to the mobile modern day industries are female workers, whose wages and working conditions have reduced significantly. This race to the bottom is not just limited to the poorer developing nations. Even productive industrial cities like Detroit and Chicago have lost significant shares of their available jobs, because of production activities being shipped abroad by numerous business organisations (UN-HABITAT, 2004, p 1-2). Convergence and the Race to the Top Whilst the apprehensions and worries evidenced by modern day economists and experts on globalisation are very real and cause for immense concern, it would be foolish to deny the significance of the changes brought about by globalisation (Boyer, 1993, p 15-29). The composition of trade has for example changed dramatically over the last two decades. Both developing and industrialised countries now trade in competing products (Neto Viega, 2009, p 16-25). Whilst western economies, ever since the days of the industrial revolution, has exported manufactured products with high value addition, even as the rest of the world has traditionally exported primary commodities with low margins, more than 70% of the exports of developing countries are now constituted of manufactured items. Services, which until recent years were essentially local in nature, are progressively increasing their share of global trade (Neto Viega, 2009, p 16-25). Much of this shift in composition of trade has been accompanied with global redistribution of employment, as well as production (Boyer, 1993, p 15-29). Developing countries have now become important suppliers of numerous industrial goods. The advanced economies are also being able to sustain their economic growth with the support of an ever growing services sector in the developing countries (Boyer, 1993, p 15-29). MNCs, it cannot be denied, have contributed to such structural changes by shifting their operations to locations that are proximal to markets and have low labour costs (Boyer, 1993, p 15-29). Many countries that have been able to integrate into the global trading scheme are growing faster, obtaining better access to technology and capital, improving their productivity and achieving higher living standards (Boyer, 1993, p 15-29). China and India provide good examples of the adoption of sound economic and development strategies that take advantage of globalisation opportunities and yet ensure protection from its ill effects (Chan, 2003, p 21- 28). China has been regularly achieving an annual GDP growth rate in excess of 10% on the back of an export led economy that services markets across the world (Chan, 2003, p 21- 28). Such economic growth has changed the lives of millions of people and brought them above the poverty line (Chan, 2003, p 21- 28). The poverty rate in India remained stagnant from the late 1940s to the early 1980s despite the best efforts of a succession of socialist governments. The countrys growth rate spiked after the adoption of liberalisation policies i n the early 1980s. The growth rate soon crossed 6% and the country was able to cut poverty in half in the ensuing two decades (Rudra, 2008, p 30-39). There is also a hard body of evidence to suggest that the growing economic interdependency of the contemporary globalised era will inevitably compel most countries and organisations to adopt similar managerial and social processes to bring about a homogenisation of national, fiscal and social policies (Boyer, 1993, p 15-29). Such adoption of technologies and processes are being witnessed in China and India and will progressively pervade the developing world (Boyer, 1993, p 15-29). Supporters of globalisation argue that higher economic growth and incomes will automatically result in greater financial resources with states, which can then be used for improvement of social security and the quality of life of disadvantaged population segments and bring about improvements in education, skills and earning power (Boyer, 1993, p 15-29). Such processes will inevitably converge across nations to bring about improvements in the quality of life of millions of people across the globe and bring about a race to the top (Boyer, 1993, p 15-29). These arguments are of course supported by enormous data on the improvement in employment figures, higher incomes and better quality of life of people in the developing countries that have embraced globalisation. Discussion Globalisation has very clearly brought about immense benefits to the peoples of both developed and developing nations (International .2006, p 101-111). Whilst the developed economies have been able to use the huge markets and cost economic production bases that have opened up in the developing regions of Asia, South America, Africa and East Europe to sustain and grow their economies, the developing countries have been able to use their bank of skilled and unskilled people to increase employment, incomes, education and quality of life in their nations (International .2006, p 101-111). Mathematically and logically the situation appears to be a win-win situation for both the developed and the developing world and should hypothetically over time lead to a homogeneous mass of people across the world with converging political, social and economic processes and improved qualities of life (International .2006, p 101-111). Unfortunately the situation is hardly as simple as this. The ongoing process of globalisation is actually being carried forward by the actions of numerous international business organisations (Standing Alber, 2000, p 99-119). Many of these organisations are aiming to maximise their profits by exploiting each and every opportunity that is becoming available to them, because of (a) the eagerness of developing countries to accept their investment, and (b) the rather undeveloped legal infrastructural and social security systems in such countries (Standing Alber, 2000, p 99-119). Such circumstances are leading to numerous instances of oppression of vulnerable people, destruction of valuable environmental habitat, and elimination of local skills, cultures and even societies (Standing Alber, 2000, p 99-119). Relentless depletion of Philippines forest area from 35 to 20 percent is a direct result of the down levelling effect of globalisation (Brecher Costello, 1994, p 1-4). Local governm ents and regulatory authorities are in most cases ill-equipped and incapable of preventing such injustices from taking place (Standing Alber, 2000, p 99-119). The impetus of globalisation has also essentially come about from the development of a neo-liberal global economic order that allows international business organisations to do much as they please and renders national governments incapable of bringing in safeguards to protect their people, without losing out on fresh as well as existing investment (Tonelson, 2002, p 18-26). The situation is further compounded by the lack of a global regulatory body for the control of international trade and commerce from the humanistic perspective (Tonelson, 2002, p 18-26). Whilst much of international effort in the area of globalisation has focused on the facilitation of international business through the easing of capital and tariff barriers and recent years are seeing the growth of an international lobby for the protection of the global environment, there is no body or apparatus that protects the rights of workers and other segments of society who can be hurt by the rampant and uncontrolled actions of international business organisations and their local suppliers (Tonelson, 2002, p 18-26). The need of the hour is for the formation of a global body that will take concerted and joint action to protect the international society, and particularly that of the developing world, from the effects of the many unfortunate imbalances that can occur because of the desperation of local governments for attraction of investment and the propensity of business organisations to forsake social concern for organisational profit (Tonelson, 2002, p 18-26). Conclusions This study debates the positive and negative aspects of globalisation and attempts to determine the impact of the phenomenon on the lives of modern day humans. Globalisation is undoubtedly the defining feature of the contemporary world. Supporters of globalisation point to the enormous economic advancements that have been achieved by national economies, both in the developed and in the developing world, during the last two decades. They state that the forces of globalisation, which have resulted in high levels of interaction between the peoples of different nations, in terms of exchange of goods, capital and people, and have been instrumental in bringing about unprecedented and astonishing growth in economic activity and cultural exchange, will also bring about greater convergence of global society in terms of economic and social equality between the people of rich and poor nations and the creation of a convergent global social and economic order. Critics of globalisation are however equally forceful in their opinion of globalisation being little other than a tool of western nations for increasing their international economic and political hegemony. Such critics argue that the MNCs, who are the fundamental drivers of economic globalisation, are using every available opportunity to increase their profitability and are routinely engaging in a range of oppressive activities in the developing countries. Whilst the apprehensions and worries evidenced by modern day economists and experts on globalisation are very real and cause for immense concern, it would be foolish to deny the significance of the changes brought about by globalisation. The need of the hour is for the formation of a global body that will take concerted and joint action to protect the international society, and particularly that of the developing world, from the effects of the many unfortunate imbalances that can occur because of the desperation of local governments for attraction of investment and the propensity of business organisations to forsake social concern for organisational profit.

Communism Essay -- Communism Essays

  Ã‚  Ã‚  Ã‚  Ã‚  Communism had one of the greatest political impacts than any other political ideas in the 20th century around the world. What is important and interesting about communism is its background, concept, and why many countries apply to this idea. This essay will generally focus on the background, ideology, and why the countries and political parties applied to this idea.   Ã‚  Ã‚  Ã‚  Ã‚  Communism did not exist until the 18th century. The idea of communism originated from the industrial revolution in Great Britain and French Revolution in France. These two revolutions had proven the fact that rich and power could be successfully challenged by the poor the powerless people. During this time  ¡Ã‚ §A German philosopher and economist born in 1818, who lived most of his life in England, Karl Marx ¡Ã‚ ¨ (Communism, pg 7) was very aware of the huge gap between the rich and the poor. The poor were starving while the rich were luxurious and wealthy. Marx wanted to change this, and he wanted to make things right, so the best way to accomplish the goal is through the idea of socialism or communism   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚ ¡Ã‚ §The word communism comes from the French word  ¡Ã‚ ¥commun ¡Ã‚ ¦ which means  ¡Ã‚ ¥belong to all. ¡Ã‚ ¦Ã‚ ¡Ã‚ ¨ (Communism, pg 6) The idea and concept of communism is very similar to socialism.  ¡Ã‚ §Under socialism, there will be shared ownership but people would still be rewarded according to how much work they have done. ¡Ã‚ ¨ (Communism, pg 5) In contrast...

Economy, Morality, Gender, and Ethnic Stereotyping Essay -- essays Pap

Economy, Morality, Gender, and Ethnic Stereotyping Critical Essay on Pinocchio Disney's Pinocchio has been a long time favorite of American culture. However, time has changed and so has our culture. We are no longer described or categorized by being white, European, primarily heterosexual, Protestant, and bourgeois. I have to argue that that stereotype is still in effect. As times have changed so have our people and their values. Now, we are described as "The Melting Pot" of religions, race, sex, and class. Pinocchio was fitting for the culture of 1940 but as for now it not so appropriate. Industrialism, Capitalism, and the ruling bourgeoisie are the themes in this movie not only because they probably reflect Walt's own life but American life as well. Americans were thrust into the Capitalist ideal in the Post War years and I feel Pinocchio reflects that ideal. After WWII Americans wanted to boost the economy. One of the ways of doing this was by propaganda. Pinocchio is a prime example of such propaganda. The economy was ghastly, buildings were flattened in Europe, and the process of "rebuilding" was daunting because Europe was demolished. In 1946 Pinocchio was playing in Europe but â€Å"no revenue was coming in due to the damaged economy,†(). The ideal was to be white, heterosexual, masculine, Protestant, bourgeois, young, and American as listed in the "Text Book" on page 186. To drive society into this ideal mass media was utilized. In Classical Marxist terms, "The mass media are a 'means of production', which in capitalist society are in ownership of the ruling class. According to this stance, the mass media functioned to produce 'false consciousness' in the working-classes," ( ...g and racism is looked upon as ignorant and politically incorrect. We no longer have separate water fountains and schools for whites or blacks, which is a great accomplishment, and we no longer find "No Irish Need Apply" signs hanging in employing restaurants. Pinocchio is a confirmation to the many changes that have taken place in today's society. Yet, if it were played now instead of then I know the film would never make it in the theatres. We have grown far beyond the ideals that Walt Disney portrayed in his Pinocchio movie and I am proud of that accomplishment. Instead of viewing the film with the innocent mind of a child unknowing and trusting I viewed the film as a scholar. I saw the film as abrasive and obviously its motive to me was full of propaganda to get our nation to work harder. It is a shame that our children had to be used to subject us to that model. Economy, Morality, Gender, and Ethnic Stereotyping Essay -- essays Pap Economy, Morality, Gender, and Ethnic Stereotyping Critical Essay on Pinocchio Disney's Pinocchio has been a long time favorite of American culture. However, time has changed and so has our culture. We are no longer described or categorized by being white, European, primarily heterosexual, Protestant, and bourgeois. I have to argue that that stereotype is still in effect. As times have changed so have our people and their values. Now, we are described as "The Melting Pot" of religions, race, sex, and class. Pinocchio was fitting for the culture of 1940 but as for now it not so appropriate. Industrialism, Capitalism, and the ruling bourgeoisie are the themes in this movie not only because they probably reflect Walt's own life but American life as well. Americans were thrust into the Capitalist ideal in the Post War years and I feel Pinocchio reflects that ideal. After WWII Americans wanted to boost the economy. One of the ways of doing this was by propaganda. Pinocchio is a prime example of such propaganda. The economy was ghastly, buildings were flattened in Europe, and the process of "rebuilding" was daunting because Europe was demolished. In 1946 Pinocchio was playing in Europe but â€Å"no revenue was coming in due to the damaged economy,†(). The ideal was to be white, heterosexual, masculine, Protestant, bourgeois, young, and American as listed in the "Text Book" on page 186. To drive society into this ideal mass media was utilized. In Classical Marxist terms, "The mass media are a 'means of production', which in capitalist society are in ownership of the ruling class. According to this stance, the mass media functioned to produce 'false consciousness' in the working-classes," ( ...g and racism is looked upon as ignorant and politically incorrect. We no longer have separate water fountains and schools for whites or blacks, which is a great accomplishment, and we no longer find "No Irish Need Apply" signs hanging in employing restaurants. Pinocchio is a confirmation to the many changes that have taken place in today's society. Yet, if it were played now instead of then I know the film would never make it in the theatres. We have grown far beyond the ideals that Walt Disney portrayed in his Pinocchio movie and I am proud of that accomplishment. Instead of viewing the film with the innocent mind of a child unknowing and trusting I viewed the film as a scholar. I saw the film as abrasive and obviously its motive to me was full of propaganda to get our nation to work harder. It is a shame that our children had to be used to subject us to that model.

Disabilities Awareness Program :: College Admissions Essays

Disabilities Awareness Program    As the first student editor of this Disabilities Awareness newsletter for high school students, I was initially wary of the task. I had virtually no contact with anyone who faced a disability. I believe the fact that I was not familiar with the subject made me more curious about whom I would meet and what stories I would encounter. As editor, I presided over a group of students who helped develop and write this first edition. We have all learned a great deal from one another about people with disabilities and our attitudes toward them. Responding to a request sent out to English teachers, we came together to try something new which I hope you will enjoy reading as much as we have enjoyed writing.    My first job as student editor was to attend a ceremony last June at the Executive Mansion celebrating the inclusion of students with disabilities in New York State schools. I was completely awestruck at the determination of the students I met there. They had so willingly separated the myths of disabilities from the facts. These young students did not look at the disabilities that other students had, but saw through them and saw the person.    At the ceremony some special people came together to celebrate not only the success of inclusion, but the acceptance of inclusion. The day brought smiling faces for many children and adults alike who had participated in some way by including a person with a disability in some aspect of their lives. At the ceremony in the Executive Mansion, First Lady Libby Pataki presented achievement awards to both students and teachers. The Mansion was filled with the sounds of laughter.    It was after this ceremony that a group of students got together to write articles included in this publication. There were many stories submitted of inspiration and hope. Many of them parallel what was shown at the ceremony. Yet the thing which stands out the most is the concept that these are people. They are not the disability but they are the person. It is often forgotten that there is more to see than the disability. The personal struggles and acceptances point out what is really important.    Classrooms in 23 schools across the State participated in the Disabilities Awareness Program last year. Many more schools will join the program this year.

Roles of Spartan Women

Question 1: With reference to source A, what does the evidence reveal about the roles and status of women in Spartan society. In Sparta, women were well respected and had multiple roles within society. They were given more freedom than in most other Greek societies. The main reason for this was the fact that Sparta had a warrior culture and the men were away either at war or training for war. while the men were away the women had multiple roles. The most important of which was to give birth to healthy Spartan children to become warriors.Some of the other roles women had included; participating in religious festivals, and managing the kleros. As mentioned above, the most important role of Spartan women was to give birth to healthy Spartan babies to become warriors. Xenophon stated â€Å"for free women the most important job was to bear children†. In order to produce healthy children, women underwent physical training. This was because it was thought that a healthy mother would produce a healthy child. Lycurgus stated that only women who died in childbirth would be allowed to have a marked grave.Archaeological evidence has been found to support this statement. This highlights the importance of childbirth in Spartan society. From birth, mothers disciplined their children and instilled the attitudes of the agoge. They implanted the ideas of performing at perfection and were responsible for raising children to conform and be loyal to Sparta. When their sons reached the age of seven, the mothers would freely give their sons to the agoge for their military training.Women would maintain the ideologies of the agoge and Spartan society by ridiculing men that were cowards and praising those who were heroes. Plutarch speaks of this in source A. In Sparta, â€Å"marriage by capture† was thought to have been practiced. As described by Plutarch, the bride would have her head shaved, she would be dressed in men’s clothes, and she would then lie in a dark r oom. The men would then come into the room, lift her onto the bed, have intercourse with her, and then return to his normal sleeping place. t is said that these customs were practiced in order to make the man feel more comfortable about having intercourse with a woman. From this point onwards, meetings between the couple were done in secret. Xenophon suggests that this was done to build up excitement and sexual tension so that when they finally did meet, the offspring produced would be stronger and healthier as a result. There is evidence to show that Spartan women had an important role in Spartan religion. Archaeological evidence has been found at the sanctuary of Artemis Orthia.This evidence includes hundreds of votive offerings. These offering were usually lead figurines in the shape of women. It is thought that these figurines symbolised childbirth and pregnant women would make these offerings either to ask for a successful childbirth or to ask to bear a strong, healthy son. Wom en also took part in three of the major festivals that took place in Sparta; the Karneia, the Hyakinthia and the Gymnopaediae. At the Hyakinthia, women rode in ceremonial chariots, marched in procession, sung, danced and took part in sacrifices.At the Gymnopaediae, women would compete with the males in athletic competitions. Spartan women also had a small, yet important role in the Spartan economy. Spartan women were required to oversee the kleros while the men were away at war or training. This meant that the men were dependent on their wife’s efficiency in order to provide their contribution to the syssitia. Women could also inherit property from her family’s estate. However, she did not own this land. Instead this land either formed part of a dowry or was passed onto her sons.According to Aristotle â€Å"nearly two-fifths of the whole country is held by women†. The main sources we have that relate to Spartan women all have limitations. Some of the main writer s that we gain information from are Herodotus, Aristotle, Thucydides, Plutarch and Xenophon. The reliability of these sources is limited due to the fact that none of the writers were from Sparta, they are all male, and the fact that it was seen has normal to make up stories rather than tell the whole truth.Some of the information provided may have been stereotypes created in order to emphasise the warrior nature of Sparta, however the information is nonetheless useful to modern day historians. In conclusion, Spartan women were a crucial part of Spartan society. without them, there would be no soldiers for the army nor would the kleros be run smoothly while the men were away at war or in training. It is through different sources, both archaeological and written, that it is evident that Spartan women had some degree of power and responsibilities within Spartan society.

Philippines’ Economy Essay

Philippines, one of the countries around the world, rich in natural resources and smiles reaching out to one another. They say it’s more fun here because of our tropical shores and unique landscapes good for tourist fun and adventures. To the eyes of foreigners, the bandwagons made for them made us more attractive and a wanted country for vacations but do they really see the true us? Despite all the hardships in life we Filipinos still tend to work hard and think of the better days and this hope ignites our hearts which makes us rise from below. But no matter how hard we try there would always be people who would bring us down and degrade us because of our differences. The country itself is in poverty but I believe in the saying â€Å"Poverty is not a hindrance to Success!†. Poverty caused partly by both government and citizens not working with each other. Rich tends to be greedy and the poor just keeps getting lazier. The country is not actually as poor as you think, Philippines is booming with tourism and our economy is rising, which makes it easy to say that in the near future we may become one of the first world countries. Economy is rapidly growing and investors are coming in and the future action-takers who can make this place better are the youth. As a youth, I also want a change to my homeland. I want people to treat us with respect and equally. How can I do this? By believing in that dream. I see myself as a student studying for the betterment of myself and the country. I see a spark in me which may encourage myself to help in certain actions so I can start early. Once, way back in my province, Leyte. I helped in the Charity committee in charged of collecting canned goods for the needy. That experience was just a beginning and I know I can do more. What more do I have in mind? I want to create a cause in Art. I want to change how you see a dumpsite to become more pleasant to the eyes, or something like that. New York and European countries have already taken this action and why not take it here? The way Bonifacio Global City exhibits street arts changes how you see a place and I want to be a part of this movement. Our country is developing and time is moving fast. If we don’t believe we can be a part of something massive then we truly are a failure. Life is not about living but by living with a cause. A cause which may leave a mark before you die, knowing that you did your part. Philippines may still have a long-long way to go but like Gawad Kalinga who started the movement early, makes us sure that the development of this country is getting better. â€Å"I know I can do this and I will try my best to make it happen because I want our country to become a better place.†

Race and ethnicity in the United States Census Essay

The media is an industry where the competition is intense and it has been used by the government individuals, organizations, institutions, society, and family etc. for various purposes. However, due to the increasing competition in the industry, many at times the functions and duties which the media owes to the society are significantly overlooked. There are various functions of the media some will be discussed later on in this paper. The aim of the media has to a fearfully large extent shifted from fulfilling its roles to the society, rather their focus is often on how much entertainment they can offer to their audience and how much money they can make and how quickly they can make it. Entertainment and money making is definitely key in the existence, survival and growth of this industry, nevertheless, this should not be achieved by inappropriately portraying a group’s identity in any form. DEFINITION OF KEY TERMS Construction – To make or create, by putting together ideas, components or arguments. Group Identity – This refers to a person’s sense of belonging to a group. Media- Are communication channels through which news, entertainment, education, data or promotional messages are disseminated. Media includes every broadcasting and narrow casting medium such as newspapers, magazines, TV, radio, billboards, direct mail, telephone, fax and internet (business dictionary, 2015). THEORETICAL FRAMEWORK SOCIAL IDENTITY THEORY BY TAJFEL & TURNER (1979) This theory was propounded in order to understand the psychological reasons and basis for inter- group discrimination. The components of this theory goes thus: Categorization- This is the process of putting ourselves and others into categories, our self-image is associated with the categories we belong to. Identification – This is the process by which we associate ourselves with certain groups of people. Nevertheless there are some groups we don’t want to be identified with (out groups) and there are some we would want to be identified with (in groups). Comparison- This is the process through which we compare our groups with other groups, thereby creating a positive bias towards the groups in which we are members of. This aspect of this work will focus on two salient functions of the media amidst the various ones there are. Social heritage function- The onus lies on the media to transmit positive racial and ethnic values about every existing race and ethnic group. The act of highlighting and spotlighting the various negativities of races and ethnic groups should be avoided. Surveillance function- This is the duty the media owes to the society in circulating news and information when necessary, the media is responsible for providing information about events. THE CONSTRUCTION OF GROUP IDENTITY BY HOLLYWOOD (A STUDY OF THE LATINO RACE) There are five acclaimed races in the world: 1) Mongoloid (Asian and American Indian) 2) Caucasoid (European) 3) Australoid (Australian and oceanic) 4) Negroid (East African black). 5) Capoid (South African black) The Latinos could be said to belong to the Mongoloid race and most of the 315 million people who live in the United States of America are either immigrants or have ancestry to another country. In actual fact, the only truly American people are the Native ones. This country is based on the idea of migration in pursuit of a better social and economic life. According to U. S. Census Bureau (2012), there are roughly 52 million Hispanics/Latinos living in the United States, representing approximately 16. 7% of the total population of United States of America, and making them the nation’s largest ethnic minority. Among Hispanic subgroups, Mexicans rated as the largest at 63%, followed by Puerto Ricans (9. 2%), Cubans (3. 5%), Salvadorans (3. 3%), Dominicans (2. 8%), and the remaining 18. 2% were Colombians, Guatemalans, Portuguese, Honduras, Ecuadorians, Peruvians, Brazilian. The main reason for their migration has been either that they are politically endangered or have financial problems. For instance the Cubans who ended up in America wanted to escape from the political conditions in their country. Escaping from the communist government practiced in Cuba, they were considered as ‘political refugees’ in America for three and a half decades until 1995. As a result of America’s opposition to the Cuban government, they were treated in America better than almost any other ethnic group. This has also been partly because of their high level of education and professionalism before migration (Martins, 2006 as seen in Mousavi & Sadeghi, 2013). Latinos, Mexicans in particular, mostly live in the Southwest; almost half in California and Texas. Puerto Ricans are mostly in the East and Cubans are in Florida. According to the U. S. Census Bureau, legal Hispanic household income is only 75 percent of White American income. There is also a high rate of poverty and unemployment among them, and their socio economic status is at a low level. The cause for this situation is partially their jobs being the lowest paid ones, their low education level, and employment discrimination (Camarillo and Bonilla, 2001). They are present in the news, advertisements, election campaigns, political debates, television and films. The common major feature that is present in all of these portrayals is the problems related to them that should be solved and not to be glorified, exaggerated or exploited by Hollywood. Before now African Americans were more likely to be portrayed as domestic workers in Hollywood. African Americans played major roles in television sitcoms such as â€Å"Beulah† in the 1950’s and â€Å"Gone with the wind† in 1939. In recent times Latinos have increasingly replaced African Americans as Hollywood domestics. Hollywood has presented an incorrect reality of the Latino people to the American people and to the world at large, it has exaggerated a poor image of this particular race. Although the Latinos who live in America get more roles to play in Hollywood, most of these roles are mentioned in the next paragraph. The Latino female is often presented as a temptress, vamp, lustful, promiscuous, unfaithful, manipulative, of loose morals or submissive at times in relation to a white male fantasy, low class, serving the whites. A list of Ten Latino Female artists who have played the role of a maid in Hollywood Movies/series. Jennifer Lopez – Maid in Manhattan, 2002 Aida Linares- Clueless, 1995 Lupe Ontiveros- As good as it gets, 1997 (She has played an estimate of 150 maid roles on television). Consuela-Family Guy, 2005-till present Nadine Valesquez-My name is Earl, 2005-2009 Paz Vega- Spanglish, 2004 Kate Del Castillo- La misma Luna, 2007 Adriana Barraza- Babel, 2006 Catalina Saavedra, The maid, 2009 Roselyn Sanchez, Devious Maids, 2013- till present Pania Ramirez – Devious Maids, 2013 till present THE MEDIA, DIVERSITY AND SOCIAL CHANGE INITIATIVE (MDSCI)’S SIX YEAR STUDY REVEALS SOME STATISTICS. Among the racial and ethnic groups studied in the Media, Diversity, and Social Change Initiative’s report, released August 2014, Latinos made up only 4. 9% of movie characters across 100 of 2013’s top-grossing films. According to the U. S. Census Bureau’s estimates, there are roughly 52 million Latinos in the U. S. as of July 1, 2011, or just over 16% of the current U. S. population. That number is on track to reach 132. 8 million — or about 30% of the U. S. population — by July 1, 2050. LATINOS THAT ARE DEPICTED IN TOP-GROSSING MOVIES ARE MOSTLY NAKED. While the study does note that â€Å"Hispanic females (37. 3%) were more likely to be featured in popular films than were white females (29. 6%) or Asian females (32%),† Latinas are also more likely than females among any of the other groups studied (37. 5%, to be precise) to be shown partially dressed or nude on the big screen. LATINOS ARE ALSO HIGHLY LIKELY TO BE SEXUALIZED. The sexualization of Latinos does not stop with women. Latino men were the most likely among the studied groups (16. 5%) to be depicted wearing â€Å"tight, alluring or revealing clothing. † DANGERS OF THE NEGATIVE PORTRAYAL OF RACE & ETHNICITY BY THE MEDIA ?Since there is a tendency to believe what is represented or depicted by the media; as particular races or ethnic groups are often negatively portrayed, others who are not acquainted with such group of people are bound to believe they are actually the way the media has presented them. ? Another danger of negative portrayals of race/ethnic groups by the media is that the younger ones from such groups may not be able to see themselves better than the way the media has portrayed them. For example if a race is continually depicted as a maid or as vulgar murderer the younger generation of such groups may not see anything wrong with being that way and could actually end up as same. ? This particular race have existing challenges of employment, poor education; the continuous depictions as such does not help solve these problems, but only worsens them. ?It could be difficult for people who are negatively portrayed to keep relationships with or amongst other races who are depicted as superior to them. THE NOLLYWOOD CONSTRUCT OF ETHNICITY (A STUDY OF THE YORUBA, AND NORTHERN NIGERIANS) The founding fathers of Yoruba films in Nigeria i. e. Herbert Ogunde, Moses Olaiya (Baba Sala) Based their works on the constructive values of the Yoruba ethnic group without leaving their audience entertained. In recent times Nollywood has neglected the transfer of social heritage function in the production of Yoruba films. More often than necessary abusive statements, raining of curses and the invention of such and rascality has been synonymous with Yoruba films. The very rich Yoruba culture which the world could learn from is often being tarnished by our film industry. However there are various Yoruba producers who focus on spreading the positivity of the Yoruba culture i. e. Tunde Kelani, Tade Ogidan, Yinka Afolayan. Men from the Northern part of Nigeria are also often times portrayed as either a gateman or the security man of a well-established family. The character who could actually be Yoruba speaks like a man from the north to convince the audience that the gateman is a man from the Northern part of the Country. Little does Nollywood know that many of the gatemen in Lagos which I can speak for are not even Nigerians. I have observed that most of the gatemen/security men in reality are actually from Niger Republic many of them look like Nigerian Northerners, are able to speak Hausa language but they are not Nigerians. RECOMMENDATIONS ?Every race has some sort of value and norms that could be positive, the media should hereby seek out such and spread them. ? The media needs to respect the fact that every human person has dignity and should be portrayed as such. ?They never should never assume that a particular race or ethnicity is less than the other, regardless of the socio economic status of such groups. ?The media should seek to solve the challenges faced by some races and ethnic groups rather than exploit them. ?The media should be reminded that they are socially responsible to the society, thus they should be mindful of what they feed the society with.